Okay, I guess I have been challenged to an all-out cage-fight, blogging style, by my good friend, Dan Caruso, on this issue of if and when an Internet resurgence might or might not be happening. Dan called me out on his blog yesterday, so I must respond to preserve my tattered honor.
Among Dan's rants were the following:
"Ike ... tried to “prove” revenue is barely growing as price compression fully (or near fully) offset bit growth. He used an analysis of Level 3’s IP and Data business unit as a proxy to argue this. I thought this single data point is not sufficient to draw any conclusion."
"So Ike, I challenge you again–how do you back up your CONCLUSION that revenue is largely stagnant? How do you CONCLUDE price erosion is offsetting bit growth? Do you believe bandwidth companies are experiencing minimal revenue growth? Do you believe poor profitability?"
The gauntlet has been thown.
First, a little history on this issue:
- I admit it, I started it, when I questioned an erroneous and mis-cited chart on Dan's blog that seemed to show something on the order of a 500% growth in Internet traffic between 2006 and 2007. I pointed out that the chart was wrong, and a reader pointed out that the chart was also mis-attributed. To Dan's credit, he pulled the chart down and posted an explanation of how the error was made.
- Dan was attempting to point to Internet traffic growth as a reason for the resurgence in the bandwidth business. That could be true, but I found the assertion that Internet traffic growth is accelerating to be questionable, since the data involved did not show an acceleration in Internet growth. I pointed out that Internet traffic growth was no faster in 2007 than it has been for several years. NOTE: my posts have consistently been focused on Internet bandwidth growth, and have not been focused on other aspects of a bandwidth provider's business, such as growth in circuit orders and installation. Internet bandwidth growth influences the business of circuits and transport, but Internet bandwidth growth is not the only predictor of growth in the tranport business.
- As I questioned whether an Internet industry resurgence was really coming, I made an assertion that Dan found to be un-supported by data:
"The problem for the wholesale Internet service provider industry, though, is that revenue is not growing at a corresponding rate, because wholesale Internet access service prices are compressing at a rate that very nearly offsets all of the bandwidth growth. So, for the provider of Internet backbone services, you get little or no additional money for providing 50% more capacity every year."
- Dan challenged me to support the above statement with data. I did that by pointing to Level 3's relatively flat Internet and Data services revenue in 2007.
- Dan then countered with a post that raised some valid points, which I will paraphrase here:
1. That Level 3 might not be representative of the industry (a point I already acknowledged in my post).
2. That bandwidth is a bigger bucket than Internet traffic. (I agree - I never claimed that the the Bandwidth Market was not seeing a resurgence - I claimed that the wholesale Internet bandwidth market did not see a resurgence in 2007. So, I won't argue against a point that I agree with, and won't argue in favor of a point I would not make).
3. That supply is now much more in-line with demand, so that new demand must be met by creating new supply. (I also agree with this point, and even made this point before Dan in my post from yesterday, showing a slide from Telegeography. Again, I won't argue against something that I agree with).
Next: A litte explanation about the difference between the Wholesale Internet Access Business and the Bandwidth Business. The Wholesale Internet Access Business does not include revenue for the physical circuits that connect a customer's equipment to the Internet. It only includes revenue for the the number of bits that travel over that pipe, to and from the Internet backbone. Measurements of Internet bandwidth growth, such as the MINTS and Telegeography data, are measurements of the number of bits that travel over the Internet backbone.
In contrast, the Bandwidth Business as a whole does include revenue for circuits that are used for any purpose, whether that be for Internet access or for any other purpose. These circuits have a very different price compression rate than Wholesale Internet Access, and usually these circuits have a much slower rate of price compression than Wholesale Internet Access, and in some cases these circuits are actually experiencing price inflation. So, it is completely possible that steady, unaccelerating Internet growth of 50-60% could be driving a very healthy 20% to 40% revenue growth in the Bandwidth Business, because circuits are not experiencing nearly the same degree of price compression as Wholesale Internet Access.
So, where does that leave us? Here is the scorecard, as I see it:
Dan's assertion, contested by Ike: That Internet bandwidth growth is accelerating and is fueling a resurgence in the "Bandwidth Business." Ike questioned that Internet bandwidth growth really accelerating, and supplied data from MINTS, Level 3, and Telegeography to support that point. Ike is most definitely not claiming that the Bandwidth Business is not resurging...only claiming that Internet Bandwidth growth, as a whole, is not seeing an acceleration of growth. Ike has supplied data to support this point, and has pointed out the potential flaws in the data he has supplied. There is the possibility that we are both right...that there is a resurgence in the Bandwidth Business, at the same time that there is no acceleration in revenue or bandwidth growth in the Internet Business. Dan has said "I am seeing first hand a ton of real-world data that makes me confident in the resurgence." I think we are talking past each other on this...Dan probably is seeing a resurgence in the Bandwidth Business, while the data shows no acceleration in 2007 in the Internet business. If you really want to contest my point about no resurgence in the Internet business, then let's see your data, Dan! Time for you to show your cards. Until you do, I will assume I have won this point.
Ike's assertion, contested by Dan: That "the problem for the wholesale Internet service provider industry, though, is that revenue is not growing at the same rate as the 50-60% bandwidth growth, because wholesale Internet access service prices are compressing at a rate that very nearly offsets all of the bandwidth growth." Since Dan asked, Ike has supplied data from Level 3 to support this point, and recognized that the Level 3 data is not conclusive. Dan still complains that the data is not sufficient to support the point, so I'll hunt for some more data. Nonetheless, I have at least supplied third-party data to support my point. So far, Dan has not supplied any data to contest the point. As a Level 3 shareholder, I would love to be proven wrong on this...so please show me the data! Until you do, I will assume I have also won this point. And don't show me data about the Bandwidth Industry as a whole, because my point was about the Wholesale Internet Service Provider industry.
By my scorecard, I am ahead 2-0. This could still change, though, and end up in a tie, if Dan makes a comeback and wins the second point.
As for Dan's new questions: "Do you believe bandwidth companies are experiencing minimal revenue growth? Do you believe poor profitability?" I shouldn't even bother to answer because I never made these claims, but I'll answer anyway, because I think it will show Dan that I am playing fair and am agreeing with him on these two points: my answers are no and no. Remember that I wasn't talking about the broader Bandwidth Business...I was talking about the Wholesale Internet Access Business. It is reasonable to believe that a Bandwidth Business can be profitable, surging, and growing at double-digit rates on the strength of its transport business, at the same time as Wholesale Internet Access businesses, in isolation, are not growing quickly, in revenue terms.